Online Reputation Management for Small Businesses

Hay There!  As a small business social media manager and strategist, one of the critical social media activities I am accountable for on behalf of clients is “online reputation management”.  This work includes scouring the internet for a small business name, product reviews, public feedback, and monitoring for any...

Rory McIlroy – A Social Media Example for Small Business Owners

“Hay There” Friends!  As a small business owner, you are teed up to take advantage of a game-changing opportunity – the opportunity to leverage a social media presence for your business! Rory McIlroy, the 22-year old professional golfer from Northern Ireland, changed his game yesterday by winning the US...

How to Get VIRAL Social Media Coverage for Your Small Business!

“Hay There,” Friends!   Media coverage is great publicity for your business…its even better when something positive about your business GOES VIRAL online through social media. With the right person accountable for implementing an effective social media strategy and social media activity for your business, you too can experience...

Yelp for Small Business Owners

Yelpin’ it up at a recent Yelp Community Party “Hay” There, Friends!  I’ve prepared a video message about a particularly powerful social media platform for small business owners. From dentists to hair salons, restaurants to car dealerships, all small business owners NEED TO KNOW ABOUT “Yelp”.  Keep yourself in...

Connecting a Small Business to Effective Online Influencers

Hay There Friends!  It’s 6:00am…Saturday morning…alarm goes off…I jump out of bed…yes its Saturday… excited to get to the bakery…even without coffee…all to deliver SOCIAL MEDIA RESULTS! (From L to R):  Joe Hakim & David Benjamin, Hungry Dudes; Tina Yancey, Great Harvest Bread Birmingham Owner, Emily A. Hay In...

A Social Media Strategy That Works!

Are YOU Starting Your Day with a Social Media Strategy? Small Business Client Case Study... If you’ve visited my blog before, you may have sensed my passion for leveraging social media to deliver results!  We all know that anytime you set out to obtain a goal, you must have...

Social Media for Small Business Owners Presentation at The Community House

‘Hay’ There, Friends!  Last week, I had the pleasure of speaking to a group of small business owners at The Community House in Birmingham.  My presentation titled, “Making Social Media Manageable,” was focused on how to be sure YOUR business is set up for MAXIMUM online impact through the...

The Lark Restaurant – A Recipe for Social Media Success

“Hay There” Friends!  Emily A. Hay here and today I am sharing a delicious social media small business success I experienced this past week.  This small business in particular is set-up for social media success and there is a certain “reality show” personality behind the efforts.  I am talking...

The Death of the Monthly eNewsletter

Do you want to start an eNewsletter for your small business?  Perhaps you already have a database of emails from customers that you’d like to begin communicating regularly with (which is a great plan!).  Maybe you want to build a database of emails and are thinking an eNewsletter is...

Social Media Presentation from Omega Conference in Cleveland

“Tweeps with My Peeps” (Greg Clement, myself, Jeff Watson) ‘Hay’ there, Friends!  I was at the store recently and was magnetically drawn to the Easter candy aisle…I came across my favorite childhood Easter candy, the marshmallow Peeps!  Remember those sugary little birds that went stale about as quickly as...
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